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Ruby Lucy London Bar 11

Glamour, grit and great British wit

Ruby Lucy may be a newcomer to London’s historic South Bank, but she’s channelling some serious old-world charm. 


In an area famed for its pleasures – both genteel and guilty – we’ve taken inspiration from the fly-by-night world of markets and fairgrounds. To capture that fleeting moment of excitement and excess, we’ve sprinkled a little carnival magic throughout our design.


So roll up, roll up, let's take a look around…

at lucy

Ruby Lucy is cashless

Say goodbye to rummaging for change and counting out coppers – just tap your card for cocktails, coffees and tasty Italian-inspired snacks at our 24-hour bar.

Save water, drink cocktails

Help us save water by swapping your daily room clean for a freshen up every three days and have a drink on us. Just ask a host.

Check-in & check-out

Check-in is from 3pm. If you arrive early, we're happy to look after your bags. Check-out is at 11am. Just drop your key card at the bar and we'll email your invoice.

Lean Luxury

So you can enjoy a stylish, city-centre stay for less, we've scrapped needless extras like room service, and focused on the things that really matter.

Relax at our 24/7 bar

The 24-hour bar is inspired by the South Bank’s colourful, free-wheeling past – take our signature cocktails for a spin, try the local tipple or catch a live gig.

Galley for all your needs

You'll find free tea and an iron on the 1st and 2nd floor, plus a Maxi Bar selling everything from drinks and snacks to umbrellas and toothbrushes.

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  • playtime perks

    Tune in and turn up

    Music’s a big part of life at Lucy. That’s why you can hire an electric guitar for an impromptu jam, tune into Ruby Radio in your room and even catch live acts in the bar. Of course every musician needs a muse, and ours is London. For local tips, just ask our hosts, they'll help you get off the beaten track.

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Enjoy our breakfast

Our tasty, locally sourced breakfast buffet is served in the bar every morning, along with bottomless barista coffee or organic tea. Tuck in to fresh fruit and superfood cereals, along with wholegrain bread and a delicious selection of meats and cheeses. Our local favourite is the warm, comforting porridge. Drizzle with honey or add a dollop of jam, then go on your way with a glow.


Didn't book breakfast? No problem. We'd still love to see you there. It's £20, which we'll charge to your card.

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Take a look around

Discover all the Lean Luxury features in your room.

  • A powerful rainfall shower to help you wake up or wind down
  • Aromatherapy Ruby Care products packed with soothing essential oils
  • Dimmable lights for every mood
  • An extra-large pocket-spring bed with luxury linen and oversize duvets
  • Blackout curtains and top-notch soundproofing for some serious snoozing
  • A Marshall amp, so you can plug in your playlist or stream Ruby Radio

Our location

Waterloo station is a five-minute walk away from Ruby Lucy, and it’s easy to reach any corner of the city by train, Tube, bus or boat. Both Gatwick and Heathrow airports are under an hour away by train or Tube.


100-108 Lower Marsh
SE1 7AB London


+44 20 347 534 60
lucy@ruby-hotels.com

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