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Open Ruby Radio
grow with us

hotel & workspace development

A modern building with geometric wooden panels and large glass windows, featuring trees and greenery on multiple rooftop terraces, set under a clear blue sky.

Key facts

Urban destinations

  • Germany: Hamburg, Berlin, Cologne, Munich
  • Europe: Copenhagen, Helsinki, Stockholm, Oslo, London, Edinburgh, Dublin, Amsterdam, Rotterdam, Brussels, Paris, Milan, Rome, Lisbon, Madrid, Budapest, Prague; and selected other major European cities as well as urban leisure destinations in Europe
  • USA: Large cities (+4m overnights) with urban cores and a high representation of post-modern travellers
  • Outside: Canada, Asia (main focus: China and Japan); plus other opportunities being explored

Central city locations

  • Central locations in the heart of the city, within walking distance of culinary and cultural hotspots, but no need for prestige locations
  • Good access to public transportation
  • Parking available nearby

Properties

  • Long-term lease or purchase
  • Existing properties or new builds
  • 2,000 - 8,000 m² office space vacant now or available to let, shortly
  • Also combinations with other uses possible (e.g. retail, restaurants, office)
  • Mixed use projects of up to 12,000 sqm GFA
  • Also possible in combination with other users
  • No ground floor spaces or parking spaces required

Leasehold-specific issues

  • Long-term contracts offered, strong covenant and track record, in line with investment market requirements
  • Optional service offered as general planner and general contractor for revitalisation/conversion, assuming all construction risks (costs, timing)

Key advantages

A main cost-/price-/yield-lever: high space and investment efficency

  • Multifunctional usage of space through colour concept and lighting technology
  • Modular architectural system
  • Cost of investment on same level as budget hotels, e.g. due to high amount of standardised, serial produced elements
  • Unconventional technical solutions enable cost-efficient reutilisation of office area

High space flexibility generates broad pipeline opportunities

  • Minimum of only 2,000 sqm required; combinations with other units and uses possible (mixed-use, multi-tenant)
  • High flexibility with regard to window grid, ceiling heights and building depths
  • No ground floor spaces required; these can remain available for retail or gastronomical uses

Key Markets

We're just getting started and have grand plans in the works. With hotels and workspaces all across Europe, there's a whole world of new destinations just waiting to be explored.

Contact

Group Director Development

Southern Europe

Northern & Central Europe

Elena Günther-Jakobs

elena.guenther@ruby-hotels.com

Asset Management & Landlord Relations

Our partners

We're very proud to have teamed up with financially strong partners who support us with our expansion plans and growth. With lots of projects in the pipeline, we're excited about what's to come.

Impressions

  • A stylish bar with wooden furniture, a well-lit counter, bottles on display, and a large decorative strawberry surrounded by plants in the foreground. The atmosphere is warm and inviting.
  • A bright, modern hotel room with a large bed, white bedding, two wicker chairs, a small round table, and a floor-to-ceiling window offering a city view with trees and buildings outside.
  • A stylish modern bar with teal paneling, warm lighting, hanging cymbal-like light fixtures, shelves of bottles, and cozy seating in a spacious, industrial-chic setting with wooden floors and exposed ceilings.
  • A stylish hotel room with exposed wooden beams, a large bed with white linens and a red stripe, two gray armchairs near a window, a floor lamp, and a modern chandelier overhead.
  • Modern cafe space with round tables, assorted chairs, and a black shelving unit displaying vintage items, books, a red jumpsuit, and a retro clock, all set against a concrete wall with grid-like ceiling.
  • A modern, minimalist hotel room with a neatly made bed, white bedding, wood-paneled walls, large windows with sheer curtains, a wall-mounted TV, and a small round stool. Natural light fills the bright space.
  • A rooftop patio at night with string lights overhead, empty tables and chairs, potted plants, and a city skyline with tall buildings in the background. The scene feels cozy and inviting.
  • A modern hotel room with a neatly made double bed, a glass-walled bathroom with a shower, a sink with a mirror, soft lighting, and a wall-mounted TV. The space is bright and minimalistic.
  • Modern, stylish lounge area with potted plants, a red circular rug, colorful chairs, mid-century furniture, and large PAUL and P signs on the wall. Natural light streams through a large window in the back.
  • Minimalist bedroom with white walls, a large bed with white bedding and dark wood headboard, modern wall art above, bedside lamps, sheer curtains, and a full-length mirror on the right.
  • A modern bar with hexagonal-patterned wooden panels, high stools, hanging lights, and glasses. To the right, tall brown leather booths with small tables and green stools; the space is warmly lit and stylish.
  • A modern hotel room with a large white bed, tufted headboard, bedside lamps, and an adjacent glass-enclosed shower area with a rain showerhead and white curtain. The decor is minimal and bright.
  • A rooftop terrace with string lights and people enjoying the evening, set against a city skyline featuring several modern high-rise buildings at dusk. A neon sign reads Ruby on the building.
  • A modern, minimalistic hotel room with a large bed, white bedding, a TV, wall art above the headboard, a desk area, and large windows with sheer curtains allowing natural light into the space.
  • A spacious, modern workspace with large tables, mixed chairs, green desk lamps, potted palm trees, and abundant natural light from a glass ceiling and windows. Shelves and decor elements line the back wall.
  • Bright, modern hotel room with large curved windows, a city and canal view, a wall-mounted TV, white bedding, a brown armchair, wooden headboard, and white curtains allowing natural light in.
  • A stylish, dimly lit bar with a long counter, high shelves of liquor bottles, modern decor, cozy round tables, cushioned seating, vintage chairs, candles, and a neon sign reading Sincere Bar at the Mill on the wall.
  • A modern hotel room with a neatly made double bed, white linens, wall-mounted lamps, a gray sofa, and a glass-enclosed shower on the left. A framed artwork hangs above the dark wood headboard.
  • A modern café interior with wooden tables, cushioned booth seating, and mid-century style chairs, illuminated by large windows and natural light. Concrete ceilings and glass walls create an open, airy atmosphere.
  • A modern, bright hotel room with a large bed, white bedding, a wall-mounted TV, sheer curtains, a unique silver lamp, a red flower in a vase, and a desk with a tablet and magazine.
  • Modern office space with long black desks, ergonomic chairs, desk lamps, large windows with sheer curtains, and a seating area with a yellow armchair, blue chair, and small tables. Exposed concrete and wooden ceiling accents are visible.
  • A bedside table with a smartphone and keycard, wall-mounted lamp above, electrical outlets behind, and a Marshall amplifier placed below beside a bed with white sheets.
  • A stylish bar interior with long red velvet high-back seating, black tables, modern chairs, exposed pipes, large arched windows, and string lights hanging from the ceiling, creating a warm, inviting atmosphere.
  • A modern, minimalistic hotel room with a white bed, dark wood headboard, wall-mounted lights, a large mirror, and a glass-enclosed shower area with black tiles, all lit by natural light from a large window.
  • A rooftop bar at sunset with drinks on a table, empty chairs, and a city skyline in the background, including a tower and bridge silhouetted against the golden sky.
  • A bright, modern bedroom with large windows, a neatly made bed, a TV on a white desk, and a cityscape view with a church steeple seen through the main window. White walls and sheer curtains create an airy feel.
  • A modern, stylish bar with a colorful front panel in red, teal, and yellow, golden accents, a circular overhead light fixture, shelves stocked with bottles, and high stools along the bar counter.
  • A modern hotel room with a glass-walled shower, a large bed with white linens, two gray chairs near a window with sheer curtains, and minimalist decor in neutral tones.
  • A modern bar with quilted black stools, a sleek countertop, and a backlit display of liquor bottles. Elegant pendant lights hang above the bar, creating a warm and inviting atmosphere.
  • Modern hotel room with white walls and bedding, a red stripe on the bed, large windows offering a city view, a flat-screen TV on a white cabinet, and a framed picture on the wall above the bed.
  • A spacious, modern restaurant with high ceilings, sailboat sails hanging as decor, a long central bar with stools, greenery, and various seating areas, creating a lively and stylish atmosphere.
  • A modern, minimal hotel room with a neatly made double bed, white bedding, dark wooden headboard, wall-mounted reading lights, white curtains, and a decorative woven wall hanging above the bed.
  • A stylish, modern bar interior with round tables, wooden chairs, and a plush red velvet sofa. Glasses sit on tables, while shelves of liquor and glassware are visible behind the long bar counter. Bright, warm lighting fills the space.
  • A modern hotel room with a glass-enclosed shower, a white double bed, wooden paneling, soft lighting, a desk with a chair, and a lamp beside drawn white curtains.
  • Colorful rooftop patio with lounge chairs, bean bags, and potted plants. A white wooden deck, bar area with stools, and lush greenery create a vibrant, inviting outdoor space under a clear blue sky.
  • A modern hotel room with a neatly made double bed, white linens, wooden headboard, hanging globe lights, a cabinet with plants and a kettle, round table with two chairs, and a wall-mounted reading lamp.
  • A stylish, modern lounge features a vintage desk and chair on a blue rug, surrounded by green plants, mid-century seating, dim lighting, and an arched industrial window separating spaces.
  • A modern, minimalist bedroom with white walls and floors, a large bed with white bedding and a red stripe, two elegant armchairs by large windows, a desk with a chair, and a wall-mounted mirror above the bed.
  • Modern office space with large skylights, a big orange W on the wall, several workstations with desk lamps and chairs, potted palm plants, and a staircase leading to an upper level in the background.
  • A modern, white hotel room with a large bed, glass-walled shower, sink, wall art, TV, desk, and large windows with sheer curtains letting in natural light.
  • A modern, dimly lit restaurant with wooden tables, mixed chairs, a long blue cushioned bench, and candles on each table. The interior features dark ceilings and large windows with warm, ambient lighting.
  • A bright hotel room with white bedding, a wooden headboard, and two large doors open to a balcony with a potted plant and red stool. The balcony overlooks city buildings through a safety net.
  • A cozy, modern lounge with colorful armchairs, round wooden tables, warm lamps, potted plants, and large windows revealing city lights at night. The space has a welcoming, relaxed atmosphere.
  • A modern hotel room with a neatly made bed, gray armchair, small round table, and large window with city view. Wall art resembling a heartbeat line and a round wall lamp are above the headboard.
  • A modern, upscale bar with five black barstools, a long counter, bottles and glassware on shelves behind, and pendant lights hanging from the ceiling. The space is warmly lit with gold and brown tones.
  • A modern, minimalist hotel room with a large bed, white bedding, a glass-walled shower, a sink, a brick accent wall, a desk with a chair, and a large window with sheer curtains letting in natural light.
  • A modern, stylish bar with a square counter, high wooden stools, brass accents, and mirrored ceiling reflecting shelves with bottles. Warm lighting creates a cozy, elegant atmosphere on the dark wood floor.
  • Modern hotel room with a large bed, crisp white bedding, red accent trim, a wooden headboard, two bedside lamps, white curtains, minimal artwork above the bed, and an open view of a bathroom with a glass shower.
  • Modern bar interior with a long wooden counter, colorful hanging lamps, and various stylish chairs and sofas around low tables. Large windows in the background reveal city lights at night.
  • A bright hotel room with a large bed, white linens, tall windows, and an open door to a balcony overlooking a cityscape with historic buildings and a church steeple in the distance.
  • A modern meeting room with a round wooden table surrounded by white chairs, a large black chandelier overhead, blue curtains, wood cabinet, and glass bottles on the table. Natural light and plants visible in the background.
  • Modern hotel room with a double bed, white linens, a large window with sheer curtains, a desk with a chair and TV, and a bathroom area with a well-lit mirror and sink in the foreground.
  • Rooftop patio with wooden tables, metal chairs, string lights, and potted plants, overlooking surrounding buildings under a pink and blue sky at sunset.
  • A modern hotel room with a large bed featuring white linens and a red stripe, wooden headboard, white canopy, a wall-mounted sink, illuminated mirror, and minimalistic decor in white and brown tones.
  • A stylish, dimly lit lounge with dark walls, leather armchairs, a long dining table, books, decorative shelves, a fireplace with candles, and industrial pendant lights hanging above.
  • A modern hotel room with a large bed, white bedding, glass shower, wall-mounted TV, desk, armchair, and a large window with sheer curtains letting in natural light. A sink is visible in the foreground.
  • A modern conference room with a long wooden table, black chairs, dark floor-to-ceiling curtains, and a unique chandelier made of hanging white papers. A neon sign reading Superfyers glows on the back wall.
  • A modern hotel room with a double bed dressed in white linens, a padded headboard, and a small wall lamp beside the bed. Next to the bed is a glass-enclosed shower with a rainfall showerhead and toiletry bottles.
  • A modern, stylish lounge with eclectic furniture, including a blue sofa, armchairs, indoor plants, side tables, soft lighting, and large windows, creating a cozy, inviting atmosphere.
  • A modern, minimalist hotel room with a large bed dressed in white linens, a red stripe on the blanket, glass-walled shower area, and natural light streaming through sheer white curtains.
  • Modern, spacious loft with high glass ceilings, black shelving, indoor palm trees, central islands, and various seating areas, creating an open, stylish coworking or communal space with ample natural light.
  • Modern hotel room with a large bed, white bedding, wall art, a glass-enclosed shower, a desk with a lamp, a TV, and a sink area. The space is bright with natural light from large windows and has minimalist decor.