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Ruby Hotels & Workspaces

Ruby Louise Frankfurt Terasse 01

Get to
know us

We believe that a hotel should be more than just a bed for the night. Where you stay when you’re away from home should be stylish and inspiring. Somewhere characterful and charming, with the flexibility to hit the town or settle in for an evening. A thoughtfully designed space that’s as much a part of your trip as that incredible little coffee shop you stumble upon, or the secretive speakeasy you slip into for a cocktail. And when it comes to where you work, we think it should be just as inspiring. Places with personality and soul, that bring new ideas to life and brighten your work day.

That’s why we created Lean Luxury. By streamlining things behind the scenes and being smart with every detail, we can offer unforgettable, city-centre locations at a fraction of the normal cost. Since launching in 2013, we’ve opened 18 hotels and 7 workspaces across Europe, and there are 7 more on the horizon. So come and see the world with us.

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Ruby Hotels

Whether you’re travelling for work or fun, we believe that where you stay should be comfortable, well-connected and full of character. From 80s kitsch to haute couture, each Ruby hotel has its own unique story and design, rooted in the city it calls home. 

And when it comes to comfort, we’ve styled every room with Lean Luxury touches. That means a big, cosy bed, aromatherapy Ruby Care products, and soft, fluffy towels. As for connections, you’ll find us in the heart of the city, with top-notch transport links and lots of local knowledge.

Learn more
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Ruby Workspaces

Need to find some focus or catch a creative wave? Take a Ruby Workspace for a spin. Housed in beautiful historic buildings, they’re inspiring, stylish spaces to set up and get to work. So out with stuffy old offices and in with flexibility, comfort and bottomless barista coffee. 

From a grand former bank to a palatial ex-post office, each workspace has been lovingly restored to offer everything from hot desks to private offices, quiet corners to meeting rooms with all mod cons. So, whether you’re a fast-growing start-up, a footloose freelancer or in town with your whole team, join us for a day, a week, a month or more.

Find out more

hotels across 12 European cities


workspaces offering flexibility and flow


new projects in the pipeline

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strong partners

helping make the magic happen

Ruby is underpinned by several financially sound partners. The company’s shares are jointly held by ECE Group; the Austrian Soravia Group; Franger Investment, a German family office; Ocean Link, a private equity fund; the entrepreneur Michael Hehn; and Ruby CEO and founder Michael Struck.

Read more
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  • 2023


    Ruby turns ten - we celebrate 500 team members and have more grand plans and new cities in our sights. And of course a cocktail or three at a birthday party to remember.

  • 2022


    And we’re off to the Netherlands as Ruby Emma opens, our greenest hotel yet, with an emphasis on energy and the environment.

  • 2021


    Ruby arrives in Switzerland, with the opening of Ruby Mimi, housed in a former cinema and inspired by early Hollywood stars.

  • 2020


    We hit double figures, with 10 hotels and 2 workspaces now open in 3 countries.


    We launch a second corporate office on the seafront in sunny Malta.

  • 2019


    The UK is calling as Ruby Lucy opens, taking us cross-Channel for some fairground fun.

  • 2018


    Ruby turns five and we celebrate 250 team members.

  • 2017


    We make our German debut as Ruby Lilly opens, bringing back the champagne and shoulder pads of 80s schickeria glitz.

    Ruby Leo opens – our first workspace and our new corporate office, a stone’s throw from Ruby Lilly.

  • 2014


    Austria awaits, and our first hotel, Ruby Sofie, opens in a grand former bathhouse and ballroom.

  • 2013


    Ruby launches, with its Lean Luxury idea for hotels and more across Europe and beyond. In the lead, founder and CEO Michael Struck.


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Lean Luxury

Like you, we travel a lot. And wherever we go, we expect three things: a great night’s sleep, a powerful shower and top-notch connections – both to the city and the WiFi. What we’re less keen on is paying for extras we never use. In dynamic cities bursting with Michelin stars and foodie pop-ups, room service sandwiches just don’t cut the mustard. So we set out to create the best of both worlds – hotels with style and substance, but none of those expensive extras. It’s what we call Lean Luxury. 

To us, luxury means laid-back comfort in characterful surroundings, right in the heart of the city. The lean part is all about being smart with space, streamlining things behind the scenes and doing away with the things you don’t need. This innovative approach saves us and you money, without compromising on comfort.


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